“Don’t change for the rules, change the rules”
This inspiring message was a highlight of the 2nd MakeOver Training, where we explored our vision and shaped key messages that truly represent it.
Building the Balkans participated in an 8-day MakeOver Training in Thessaloniki, Greece, exploring:
- Applications of content marketing
- Identity design
- Effective external communications
- Target group analysis
- Specialized sessions on channels, analytics, and fundraising
The most valuable part was the collaboration and knowledge-sharing between youth organizations across the Balkans.


